[socialnetworks] An Autopsy of a Dead Social Network‘They say that when the costs–the time and effort–associated with being a member of a social network outweigh the benefits, then the conditions are ripe for a general exodus. The thinking is that if one person leaves, then his or her friends become more likely to leave as well and this can cascade through the network causing a collapse in membership. But Garcia and co point out that the topology of the network provides some resilience against this. This resilience is determined by the number of friends that individual users have. So if a big fraction of people on a network have only two friends, it is highly vulnerable to collapse.’

Friendster Autopsy

This entry was posted on Thursday, February 28th, 2013 at 2:42 pm and is filed under Social Media.

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