The most dangerous man in Silicon Valley sits alone on many weekday mornings, drinking coffee at Il Fornaio, an Italian restaurant on Cowper Street in Palo Alto. He’s not the richest guy around or the smartest, but under a haircut that looks as if someone put a bowl on his head and trimmed around the edges, Steve Jobs holds an idea that keeps some grown men and women of the Valley awake at night. Unlike these insomaniacs, Jobs isn’t in this business for the money, and that’s what makes him dangerous.

I wish, sometimes, that I could say this personal computer stuff is just a matter of hard-headed business, but that would in no way account for the phenomenon of Steve Jobs. Co-founder of Apple Computer and founder of NeXT Inc., Jobs has literally forced the personal computer industry to follow his direction for fifteen years, a direction based not on business or intellectual principles but on a combination of technical vision and ego gratification in which both business and technical acumen played only small parts.

Steve Jobs sees the personal computer as his tool for changing the world. I know that sounds a lot like Bill Gates, but it’s really very different. Gates sees the personal computer as a tool for transferring every stray dollar, deutsche mark, and kopek in the world into his pocket. Gates doesn’t give a damn how people interact with their computers as long as they pay up. Jobs gives a damn. He wants to tell the world how to compute, to set the style of computing.

Bill Gates has no style; Steve Jobs has nothing but style.

A friend once suggested that Gates switch to Armani suits from his regular plaid shirt and Levis Dockers look. “I can’t do that,” Bill replied. “Steve Jobs wears Armani suits.”

Think of Bill Gates as the emir of Kuwait and Steve Jobs as Saddam Hussein.

Like the emir, Gates wants to run his particular subculture with an iron hand, dispensing flawed justice as he sees fit and generally keeping the bucks flowing in, not out. Jobs wants to control the world. He doesn’t care about mantaining a strategic advantage; he wants to attack, to bring death to the infidels. We’re talking rivers of blood here. We’re talking martyrs. Jobs doesn’t care if there are a dozen companies or a hundred companies opposing him. He doesn’t care what the odds are against success. Like Saddam, he doesn’t even care how much his losses are. Nor does he even have to win, if, by losing the mother of all battles he can maintain his peculiar form of conviction, still stand before an adoring crowd of nerds, symbolically firing his 9mm automatic into the air, telling the victors that they are still full of shit.

You guessed it. By the usual standards of Silicon Valley CEOs, where job satisfaction is measured in dollars, and an opulent retirement by age 40 is the goal, Steve Jobs is crazy.

You know more about technology than anybody else, and anybody who knows less than you is a total dipshit. I love you for that. But normal people deserve wonderful technology too. And half the shit you call computing—running custom ROMs, reinstalling OSes, fucking with network settings—is like a chef sharpening his knives over and over and calling that cooking. Real computing is the actual stuff you do—cutting videos, editing photos, writing. Or at least it should be. Not the shit people do to make all of that work.

The central idea [of All Watched Over By Machines Of Loving Grace] leads Curtis on a journey, taking in the chilling über-individualist novelist Ayn Rand, former chairman of the Federal Reserve Alan Greenspan, the “new economy”, hippy communes, Silicon Valley, ecology, Richard Dawkins, the wars in Congo, the lonely suicide in a London squat of the mathematical genius who invented the selfish gene theory, and the computer model of the eating habits of the pronghorn antelope.

You can see why Zoe Williams once wrote that, while watching one of Curtis’s programmes, “I kept thinking the dog was sitting on the remote.”

Another acquaintance told me this story. He has a son about 8 years old. They were talking about the old days, and the fact that when my friend was growing up they did not have computers. This fact was perplexing news to his son. His son asks, “But how did you get onto the internet before computers?”

“Take Windows,” he explained. “The understanding of Windows’ operating system, and how it worked in the kernel, needed that kind of a domain expert, and they had that kind of ability there. And we realized as a community that we were not dealing with something normal. We’re dealing with one of two things: either we’re dealing with incredibly sophisticated cyber criminals, or we’re dealing with a group that was funded by a nation-state. Because this wasn’t the kind of team that you could just assemble by getting your five buddies who play Xbox 360 and saying, ‘Let’s all work together and see what we can do.’”