[adverts] The Hard Sell: Wonga … the Guardian takes an amusing look at the adverts … ‘[The puppets] work on a simple but watertight assumption: that everybody trusts an old person. The over-70s usually offer us fluffy sweets, tell long stories, or send pound coins taped to the inside of birthday cards. They never, repeat never, push barely legal, morally questionable loans at 4,214% APR.’

The Guardian’s Hard Sell Column On…

This entry was posted on Monday, July 9th, 2012 at 4:34 pm and is filed under Adverts, TV.

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